Job Description

We are seeking a creative and results-driven Digital Marketing Specialist to join our team. The ideal candidate will have a strong understanding of digital marketing strategies, a passion for staying ahead of trends, and the ability to manage and execute campaigns across multiple digital channels.

Key Responsibilities:

• Develop and implement digital marketing strategies to increase website traffic and lead generation.
• Manage and optimize social media accounts (Facebook, Instagram, LinkedIn, etc.), including content creation, posting schedules, and engagement with followers.
• Plan and execute email marketing campaigns and ads, including newsletters, promotional emails, and customer segmentation.
• Analyze website performance using Google Analytics and other tools to optimize content and improve SEO rankings.
• Design and oversee PPC campaigns on platforms like Google Ads and social media platforms to maximize ROI.
• Collaborate with the content team to create engaging and optimized content for digital platforms.
• Track and report on the performance of digital marketing campaigns, and adjust strategies based on data insights.
• Stay up to date with the latest trends in digital marketing, tools, and technology.

Qualifications:

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• + 3 years of proven experience in digital marketing, with a focus on SEO, PPC, email marketing, and social media.
• Background in e- commerce or Fashion & apparel
• Strong knowledge of digital marketing tools (Google Analytics, SEMrush, Hootsuite, etc.).
• Excellent written and verbal communication skills.
• Ability to work independently and in a team environment.
• Strong analytical and problem-solving skills.
• Creative and innovative mindset with a passion for digital marketing.

Preferred Skills:

• Experience with content management systems (CMS) like WordPress
• Basic knowledge of graphic design tools (Canva, Adobe Creative Suite).
• Familiarity with influencer marketing and affiliate marketing programs.

Benefits:

Work from Monday to Friday / 4 hours a day

Base Salary in USD depending on experience

PTO`s + 1 Family Day

Great opportunities for career development

COME JOIN OUR TEAM!

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