Job Description

Our client, a world leader in biotechnology and life sciences, is looking for a " SEO & Generative Engine Optimization (GEO) Strategist(100% Remote)”.

Job Duration: Long Term Contract (Possibility Of Extension)

Pay Rate : $75/hr on W2

Company Benefits: Medical, Dental, Vision, Paid Sick leave, 401K

Duration: Long term contract (Possibility of further extension)

Job Summary:

We are seeking a forward-thinking SEO Strategist to lead the evolution of organic discovery across traditional search engines and AI-powered answer engines (Google AI Overviews, ChatGPT, Perplexity, Claude). This role bridges SEO, Generative AI, and regulatory compliance , ensuring accurate, authoritative, and compliant information discovery for patients, caregivers, and Healthcare Professionals (HCPs). You will define and execute an AI-ready organic strategy , manage an external SEO agency, and partner closely with Medical, Legal, and Regulatory (MLR) teams.

SEO & GEO Strategy

• Lead Generative Engine Optimization (GEO) and Answer Engine Optimization strategies
  
• Optimize content for AI-driven discovery, entity understanding, and citation authority
  
• Oversee technical SEO health, structured data, and advanced Schema markup (e.g., MedicalWebPage, Drug, FAQ)
  
• Move beyond keywords to entity-based and relationship-driven search strategies
  

AI & Innovation

• Guide AI-enabled SEO workflows (metadata generation, content analysis, AI search insights)
  
• Optimize content for conversational and natural-language queries
  
• Partner with agencies to pilot compliant AI tools and methodologies
  

Cross-Functional Leadership

• Act as liaison between SEO teams and Medical, Legal, and Regulatory (MLR) stakeholders
  
• Educate marketers and leadership on AI search, GEO, and business impact
  
• Manage external SEO agencies with accountability for quality, engagement, and sentiment
  

Qualifications

• 7+ years ’ experience in SEO/Digital Marketing
  
• 2+ years in a highly regulated industry (Pharma, Biotech, Finance, Insurance)
  
• Strong understanding of LLMs, AI search, RAG, and entity-based SEO
  
• Deep experience with Schema.org, Knowledge Graphs , and SEO tools (GSC, SEMrush, etc.)
  
• Proven experience navigating MLR/PRC review processes
  
• Excellent communication and influence skills
  

If interested, please send us your updated resume at

hr@dawarconsulting.com akansha@dawarconsulting.com

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