Vice President, Offline Media & Strategy
About the Company
Leading financial services company specializing in purchasing future payments for individuals
Industry
Financial Services
Type
Privately Held
Founded
1992
Employees
501-1000
Categories
Specialties
About the Role
The Company is in search of a VP, Offline Media and Strategy to lead and innovate in the areas of TV and direct mail. The successful candidate will be responsible for developing and executing a comprehensive offline media strategy that aligns with the company's growth objectives. This includes planning and deploying the offline marketing budget, driving an understanding of the impact of media investments on revenue growth, and ensuring a cohesive brand strategy that resonates with the target audience. The role demands a visionary leader with a proven track record in media planning and buying, particularly in a direct-to-consumer, performance-based environment. Applicants must have a minimum of 10 years of experience in offline media, with a strong focus on TV, direct mail, and radio. The VP will be expected to have strong analytical skills, excellent negotiation abilities, and a deep understanding of consumer behavior and market trends related to offline media. Proficiency in media planning tools and software is essential, as is the ability to manage large-scale media budgets and drive effective offline media campaigns. The role also requires the candidate to stay abreast of industry trends, new technologies, and best practices in offline media, and to have an established network within the media industry. The VP will work closely with creative teams, external partners, and agencies to ensure the development of best-in-class marketing campaigns that effectively communicate the company's value proposition and drive brand awareness.
Hiring Manager Title
head of marketing
Travel Percent
Less than 10%
Functions
Armada is an edge computing startup that provides computing infrastructure to remote areas where connectivity and cloud infrastructure is limited, as well as areas where data needs to be processed locally for real-time analytics and AI at the edge. Were looking to bring...
...EPIC) is funded by the Patient-Centered Outcomes Research Institute (PCORI). This study will compare the effectiveness... ...orientation. Education: Minimum of a Bachelor of Science or Bachelor of Arts degree in biological science, social sciences, public health, or related field...
...serve a quality product with world-class customer service. As a Barista, you'll be the one to hand-craft our customers espresso... ...customers and the drive-thru station. Requirements: Previous experience is preferred, though not necessary; we will provide you the training...
**Currently Hiring- Delivery Driver in Brooklyn!! Permanent, Long-Term opportunity with competitive pay and growth!****Job Description**+ Loading and unloading of the sprinter van with food items.+ Making deliveries throughout NYC, NYC Routes and geography knowledge needed...
...Join a dynamic team as a CDL A truck driver, working an average of 4 days per week. Enjoy a sign-on bonus of $5,000 to $7,500 and a competitive salary ranging from $51,000 to $115,000 annually, plus up to $3,400 in safety bonuses. Additional benefits include medical,...